I appreciate that now that Tim Tebow is a professional, he can enjoy the paid perks -- like tapping into the big-money memorabilia market.
But it seems to fly in the face of the populist brand that he has built up that he would align with a company that is charging $160 for the chance to get Tebow to sign something for you.
That just seems... excessive. $20? Totally. $50? Maybe -- especially if I'm cynical enough to think that the majority of folks in line are going to be memorabilia sales agents or eBay sellers, who will turn around and try to hawk the autographed stuff -- at a huge mark-up.
But if I'm just a working guy with two young kids and I'd really like Tebow to sign a Sports Illustrated cover or a photo for them so that they can connect with their favorite player, that just seems unfair.
Obviously, Tebow and his team can charge whatever they want, and I'm sure they tried to gauge what the market would pay for. But that approach seems cynical -- as cynical as the folks in line probably will be. I wonder if Tebow will notice, when it's less die-hard fans in line than die-hard sellers.
(h/t: Fowler)
Friday, February 19, 2010
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